Web advertising &
banners
Project:
Focus 2003 campaign
Client:
Optima, a
canadian leader in geomarketing.
Challenge:
The
challenge here was to design a banner that would get the attention
of marketers through a newsletter advertising campaign.
Solution:
In
marketing, we always talk about territory so we tought about
designing a web banner showing a map in the background. Mixed
with a targeting type animation, the text (Guess who's
regenarating in 2003) had a very attracting effect on viewers
and we managed a 10% click through for this campaign.
NETMAR SOLUTIONS, the
internet marketing company! |
